Pendleton and our National Parks

In 2016, Pendleton Woolen Mills and the National Park Service celebrate 100 years of protecting and maintaining our National Parks. Beginning in 2015, I created a vintage inspired poster, wholesale catalogs, a 2-color Scout Book, shopping bags, postcards, an Image3D/View-Master for PR, social media posts, packaging, and trim to promote and commemorate this fundraising partnership. The goal was to raise half-a-million dollars to donate to our National Park Service. Between customer purchases of National Park product and our partners and collaborators, we were able to beat that goal.


Behind the Scenes:

MARKETING MATERIALS CREATIVE DIRECTION & DESIGN
Andrea Capp
NATIONAL PARKS COLLECTION LOGO DESIGN
Bob Smith
CLIENT  Pendleton Woolen Mills
AWARD  2016 PRINT Magazine Regional Design Awards Winner